Have you been extolling the virtues of new clothing ranges? And have you been making a lot of progress with your fashion blog? If it’s got to the point where you are bringing in the traffic, paid advertisers want to deal with you, you might sit back and start to count your money mountain. However, for any fashion entrepreneur or blogger that is looking for the next challenge, and if this is you, when you’re looking for a way to expand your clothing blog, what are the next steps?
Embracing Different Platforms
If you’ve got a blog that’s very popular, have you considered moving up to the next rung of the ladder? Video blogs, or vlogs, can be a shock to the system for someone who’s used to hiding behind their WordPress account. If you are at the point where you are an influencer, and people are asking for your opinions, starting a vlog is a very natural step. If you aren’t keen on this approach, maybe a podcast is the way to go? But whatever your next product, you still need to know the tools of the trade when it comes to marketing. And this term “brand identity” is everywhere now, and if you’re looking for a cheat sheet, blog.hubspot.com provides some worthy information that you should integrate into your promotion.
Start A Boutique
If you are a fashion blogger who has their sights set on the stars, starting up a fashion boutique is a great way to communicate with your followers. You can create an online boutique, which makes life easier for most of us who don’t have the finances, or you can set up a physical boutique store in a cheap location. Starting out in this field can be quite overwhelming, especially if you don’t have any experience in running a store, but there are many suppliers that can provide suitable items for you to sell, fireflystoresolutions.com is one of many that can give you a leg up if you don’t know any suppliers. Be sure to have a launch party that gets everyone talking, and gets you many Instagram followers.
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If your blog has made considerable leeway over the last few years, and you are seen as an influencer, this opens the world up to you. People will look to you for advice, and while you can use your sway to define what is hot and what is not, also take this into the professional arena and become a fashion consultant. This might be a great option if you feel like you can’t do anything more with your blog. Branching out into more professional areas, especially with your fashion experience, can give the people at the top a new found insight into trends.
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You might feel that your options are limited, but in fact, being a style blogger you can do so many different things. If you still have something to say, it’s time to expand your horizons and embrace different platforms so you can interact with your followers better.
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